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Riding gear among Dan Costa’s new ventures

Riding gear among Dan Costa’s new ventures

MODESTO — Riding gear, clothing for first-responders, cutting-edge fashion and gourmet food products may seem too varied for one company. But they’re all under Dan Costa’s umbrella of new businesses. Few…

Never Boring Design showcases video team with its own location

Never Boring Design showcases video team with its own location

David Boring, T.J. Glines, Tiffany Ferreira and Julie Orona outside the new Film at 11th, located at the intersection of 11th and Needham streets in Modesto.…

Want to reach millennials? Here are the most popular social media sites

Want to reach millennials? Here are the most popular social media sites

If you’re looking to reach 18-35-year-olds on social media, your best bets for finding them are on Tumblr and Instagram. That’s according to a study by the research firm, eMarketer.…

Health clubs offer kids programs, sports training

Health clubs offer kids programs, sports training

LODI ­– Coach Omar Stewart has dedicated most of his adult life to teaching kids basketball. After a successful career of his own in both high school and college, he…

Local marketing director nominated for national award

Local marketing director nominated for national award

TURLOCK — Adrenna Alkhas, marketing director for the Stanislaus County Fair has been nominated for a national award by the PR News Group. Alkhas is nominated in two categories: Event…

Ads on fire trucks to appear soon in Stockton

Ads on fire trucks to appear soon in Stockton

STOCKTON – The next time Stockton drivers see a fire truck on the road, they may also get an eyeful of advertising. The city council, which is struggling to bring…

Carrie Sass builds success on community, family, fun

Carrie Sass builds success on community, family, fun

When Carrie Sass started her business eight years ago, she thought she and her daughter in law would run a small event business. However, it’s turned into one of Stockton’s…

Rise of the marketing technologist

Rise of the marketing technologist

The modern marketing landscape has changed drastically over the last 10 years. The web now overshadows traditional media, and technology continues to change the way we reach new customers. These…

Social media, partnerships key to brand management

Social media, partnerships key to brand management

By NORA HESTON TARTE Business Journal writer MODESTO — Social Media is no longer a tool of the future; it’s the here and now. In fact, Adrenna Alkhas, president of…

Momentum Advertising opens Modesto location

By BUSINESS JOURNAL STAFF MODESTO — Momentum Advertising, Inc. opened a new office in Modesto in mid-August. Momentum specializes in face-to-face marketing of products and services inside stores. For example,…