The NBA star is one of the players who makes the most money for sports sponsorship in the world | Harry How / .
LeBron James is one of the great stars of the NBA. Naturally, the figure of the Lakers forward is used to boost sales of brands that have sponsorship agreements with him, especially that of the shoe and sports clothing company Nike.
17 years ago, on May 22, 2003, James signed his first big contract with Nike. It was a deal for $ 87 million that put him on the elite of sports figures on the planet.
LeBron started his legacy with Nike 17 years ago today. ? pic.twitter.com/J5RQxuRQqU
– theScore (@theScore) May 22, 2020
What sounds a little incredible is that James preferred to sign with the United States company instead of Reebbok, which offered him more money: 115 million dollars. For over a decade and a half it has been one of the dominators in the league and is a money maker.