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Waze, Mappy …, cartography becomes the new technological battle for mobility

A new technological brick for the mobility of tomorrow? After artificial intelligence and algorithms, the champions of mobility are stepping up to master the technology of mapping. Until recently, this discipline was mainly used for simple route guidance, a technology proven to the point of equipping all smartphones around the world free of charge. Except with the explosion of MaaS, cartography has taken on an essential strategic dimension …

The MaaS boom

MaaS? “Mobility as a Service”, or in good French, this ability to reinvent an intermodal mobility experience. The promise of MaaS is to make journeys easier by optimizing several mobility supports (scooters, bicycles, metro, and even car …). This concept is based on phenomenal computing power, but also on the ability to determine the most relevant criteria to find the most suitable formula for individual uses. Until now, this has been the role of artificial intelligence and algorithms. But an essential brick was missing, which was the representation in space and in real time of the means of mobility. This is how mobility operators realized that traditional maps would not suffice to refine and optimize multimodal proposals.

“As early as 2015, it appeared to us that mobility services had to integrate three main issues: the emergence of new forms of mobility, the taking into …

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